Paper Key : IRJ************074
Author: Triveni S
Date Published: 06 Jan 2025
Abstract
Abstract: This paper explores the transformative role of Artificial Intelligence (AI) in enhancing employee engagement and retention within Human Resource Management (HRM). It examines how AI-driven technologies, such as predictive analytics, natural language processing, and AI-powered platforms, can address the challenges of employee turnover and disengagement. AI enables organizations to create personalized employee experiences, predict turnover risks, and enhance communication through chatbots and real-time feedback systems. The paper also highlights the ethical considerations, such as algorithmic bias and data privacy concerns, and emphasizes the need for human-centric integration of AI technologies. Through case studies across industries, it demonstrates how AI has successfully improved engagement and retention, fostering a more resilient and adaptive workforce.